How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 09:08
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Processes
Fighters react to Kamaru Usman's rebound win vs. Joaquin Buckley at UFC on ESPN 69 - MMA Junkie
Good marketing is doing this well.
Product
People
Do you have pics of the wife making out with another guy?
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Perception
Place
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Price